Which swing tag material should you choose?
The right swing tag material depends mainly on your brand style, budget, and what your product will be exposed to — here's a quick breakdown of each option.
Standard Swing Tags
Durable, versatile card stock suited to most general retail products. A reliable, cost-effective choice if you don't have a specific material requirement.
Recycled Swing Tags
Made from recycled card with a slightly natural, flecked texture. Best for brands wanting to visibly signal an eco-conscious approach.
Kraft Swing Tags
Uncoated, natural brown paper with a rustic feel. Popular with artisanal, organic, and handmade product lines.
Luxury Swing Tags
Premium thick card combined with finishing options like foil or spot UV. Suited to high-end fashion, jewellery, and premium gift packaging.
Waterproof Swing Tags
A synthetic, laminated material resistant to moisture and tearing. Best for swimwear, outdoor gear, footwear, or anything exposed to washing.
Folded Swing Tags
Extra panels for care instructions, brand story, or sizing info without cluttering the front of the tag.
Perforated Swing Tags
Includes a tear-off section — commonly used for a price stub, warranty card, or loyalty voucher.
Still not sure which is right for you? Get in touch and we're happy to talk through your product and recommend the best fit — or order a sample pack to compare in person.
Quick summary
- Standard = general-purpose, cost-effective
- Recycled = eco-conscious branding
- Kraft = rustic, artisanal look
- Luxury = premium finishes for high-end products
- Waterproof = swimwear, outdoor, wash-exposed products
- Folded = extra space for information
- Perforated = built-in tear-off section
Shop this material